Panel #4: Influencers and Beyond: Tapping into Social Media’s True Potential
Date & Time
Wednesday, June 23, 2021, 2:00 PM - 3:00 PM

There’s no denying it; influencers are, and will continue to be, a driving force for marketing performance. But the truth remains that there are endless ways to create and distribute content across the core platforms that people engage with every day. Join our panelists as they discuss how businesses can fully utilize this dynamic channel -- from niche influencer groups to publisher partners and even the highly-tuned algorithms behind retargeting and prospecting strategies.

Adam Rodriguez - Online Sales Manager, Camp Chef
Alexis Caldwell - Head of Business Development, Brand Platform, RewardStyle &

Yomi Arokoyo - VP, Performance Solutions, Rakuten Advertising
Sara Korab - Director of Influencer Marketing, Sivan Social

Amy Choi - Director of Brand Partnerships, ShopStyle

Session Type
Panel Discussion
Virtual Session Link