Publishers React to the Site Reputation Abuse Update
We hear from leading coupon providers and industry commentators on the subject of ‘vouchergeddon’, how they intend to react, and what the future holds.
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Site Reputation Abuse & SEO Decline: Affiliates Take a Beating in Google SERPs
What we know so far about this update's impact on affiliates.
Week in Review: Consent Calamity and Terminator Updates
Catch up on all you missed in affiliate and performance marketing this week.
Forbes Axes Its Coupon Directory, As Google’s Spam Policy Surges On
As we approach May 5th, when Google says it will fully roll out its new spam policy, we're already seeing the update's impact.
CreatorIQ and Snapchat Join Forces to Elevate Global Creator Discovery
CreatorIQ and Snap Inc. join forces in a bid to revolutionise global creator discovery and drive impactful results for marketers worldwide.
An Essential Guide to What You’ll Learn at The Influencer Marketing Show USA
Join us at the Influencer Marketing Show USA 2024 to explore the latest trends, strategies, and insights shaping the dynamic world of influencer marketing and the Creator Economy.
Affiliate’s Inferno: The Nine Circles of AI Trouble in Partnership Marketing
Okay, there’s only four-ish circles. But the metaphor stands. AI is a thorny issue. While the tech presents opportunities to affiliate marketers, there’s also trouble on the horizon. One session at PI LIVE USA explored these problems and we caught up with Tricia Meyer to learn more.
Gen Z Set to Fuel Shopping Boom in Third Quarter of 2024
Gen Z's shopping spree forecasted for the third quarter of 2024, reveals UNiDAYS research, with insights into their evolving preferences and priorities.
Snapchat Partners With Leading Agencies to Empower Creators
Snapchat's latest partnerships with Billion Dollar Boy, Influencer, and The Goat Agency signal a new era of empowered collaboration between brands and Snap Stars.
Week in Review: Ogilvy Tackles Health Misinformation, Advice for Creators Following TikTok Ban, and Meta’s Threads Sees a Surge
From combating health misinformation through influencers to significant developments in social media platforms like TikTok, Meta's Threads, and Instagram, this week has been a busy one for the Creator Economy.
AI and Tech Take Centre Stage: Global Performance Marketing Awards 2024 Entry Kit Now Available
Get ready to celebrate excellence and innovation in performance marketing at the Global Performance Marketing Awards 2024, featuring exciting new categories.
Spotlighting Brilliance in Performance Marketing: PMA 2024 Shortlist Unveiled!
Revealing the entries that have a chance of winning at this year’s Performance Marketing Awards.
‘Video Everywhere’: CTV is a Performance Marketer’s Dream
We caught up with AdXact's Robert O'Rourke at PI LIVE USA to learn more about the possibilities of CTV.
Technology Took Centre Stage at PI LIVE USA, Day Two
What went down on our final day in the Magic City.
Last Call: Don’t Miss the Final Deadline for Global Influencer Marketing Awards 2024 Entries!
Submit your entries now before it’s too late and shine bright at the Global Influencer Marketing Awards 2024 this July!
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The latest posts only for subscribers
Publishers React to the Site Reputation Abuse Update
We hear from leading coupon providers and industry commentators on the subject of ‘vouchergeddon’, how they intend to react, and what the future holds.
Site Reputation Abuse & SEO Decline: Affiliates Take a Beating in Google SERPs
What we know so far about this update's impact on affiliates.
Week in Review: Consent Calamity and Terminator Updates
Catch up on all you missed in affiliate and performance marketing this week.
One to Watch – Jonathan Mathes, Tombras
Tombras Website | LinkedIn Jon Mathes: A Trailblazer in Affiliate Marketing at Tombras In just two years, Jon Mathes has made his mark on the affiliate marketing landscape, rapidly ascending from the first full-time affiliate marketing team member to the Director of Affiliate Marketing. His leadership has expanded Tombras' affiliate...
Most Innovative Technology – LTK Marketplace
LTK Website | LinkedIn LTK Marketplace A groundbreaking innovation in the partnerships space, LTK Marketplace’s two-way, brand-to-creator connection impressed our judges and, already, is driving immense growth for brands and creators. The platform's launch in late 2023 marked a pivotal moment, offering brands and creators a seamless and...
The Hookup - Best Tech for Brands – impact.com
impact.com Website | LinkedIn 0:00 /0:13 1× impact.com Discovery and CRM Suite impact.com's Discovery and CRM Suite has had a transformative impact on partnership management. By addressing the bottleneck of partner discovery and recruitment, impact.com has vastly improved the landscape for partnership teams....
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